UTM Generator
Create links with UTM parameters for campaigns and web analytics.
https://formartio.com/?utm_source=google&utm_medium=cpc&utm_campaign=lanzamiento
You might also like
How to use the UTM generator
- Enter the base URL of your landing page or destination.
- Fill in source, medium, and campaign; add term and content if your strategy requires them.
- Copy the generated UTM URL and use it in ads, emails, or social posts.
What is it for?
The UTM generator creates trackable links for Google Analytics and other measurement platforms. Digital marketing, growth, and e-commerce teams use it to see which campaign, channel, or creative drives traffic and conversions.
Standardizing source, medium, and campaign avoids manual typos in parameters and keeps reports clean in GA4, Looker Studio, or similar tools.
It is a free UTM generator in the browser: paste the URL, fill the fields, and copy the link ready for Meta Ads, Google Ads, newsletters, or influencers.
Frequently asked questions
What does each UTM parameter mean?
Source is origin (facebook, newsletter), medium is channel (cpc, email), campaign is the specific initiative. Term and content are optional for keywords or ad variants.
Do UTM links affect SEO?
Google ignores UTM parameters for ranking. They can lengthen visible URLs; use redirects or shorteners if you need cleaner links on social.
Can I use the UTM generator without Google Analytics?
Yes. UTM parameters are a standard also read by Matomo, Plausible, and other compatible analytics tools.
ADVERTISEMENT